Expression of artistic style, original ideas, and ability to use the tools are only part of solution — real success comes when creative skills and managerial skills work in harmony. This is my passion.
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CREATIVE SKILLSAdobe Creative Suites (CC)
Brand Creation, Compliance and Reinvention Brand Messaging and Consistency Concept Development and Strategy Content Marketing Corporate Branding Creative Briefs Creative Writing/Editing Cross Channel Marketing Consumer Retail Programs Graphic Design and Typography Editing Grocery Programs Health and Wellness Promotion Idea Generation Illustration Integrated Marketing Programs Location Scouting Packaging and POS Design Photo Retouch Photoshoots: Photo Direction, Styling, and Casting Print Design Product Launch Publication Design Social Media Strategic Positioning Sweepstakes and Incentive Programs Trade Show Creative Up-selling and Cross-selling Website Design Writing |
MANAGERIAL SKILLSAccount Management
Art Direction Budgeting and Estimating Build and Maintain Vendor Relationships Budgeting and Estimating Client Management and Relationship Collaboration with C-level Executives. and Account Management Concept Presentation Creative Direction Lead and Engage Brainstorming Sessions Liaison for Marketing Executives, Account Managers, and Creative Staff Mentor, Motivate, Train Project Management and Organization Purchasing Resource Stock Art Scheduling Staff, Vendor and Media Relations Talent Scouting and Hiring Team Management Talent Resourcing and Hiring Skills, technology, knowledge, insights, and strategies …everything comes together for success!
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